Sales and Everyday Influence

Whether you’re selling a product, an idea, or a change in direction, influence is an everyday skill, and emotional intelligence (EQ) is the engine behind it. Selling & Everyday Influence is a practical, engaging workshop designed to help participants understand how to use EQ to build trust, communicate with impact, and confidently move people toward action.

This session goes beyond traditional sales tactics. Participants will learn how to apply emotionally intelligent selling strategies to both internal customers (colleagues, leaders, cross-functional partners) and external customers (clients, stakeholders, prospects). They’ll walk away with tools they can use immediately to strengthen relationships, reduce friction, and inspire cooperation.

Melissa Maloney is a visionary leader with over 25 years of executive leadership in sales and operations. She is dedicated to fostering positive change through empowerment, inclusivity, and engagement. With a profound commitment to leadership, she is the co-founder of AWL (All Women L.E.A.D.) Partners where she passionately supports developing emotionally intelligent workplaces that drive results!